Labels. Companies use the labels on products to bring our attention to something about their product that may make them better or different from their competitor's products. In the beauty industry, sometimes the labels are misleading and you think you are getting benefits that might not really be important.
Let's take a look at three common labels placed on beauty brands and find out if they are truly important.
This moniker is meant to indicate that no animal testing has been done on the product. However, the FDA has not approved a legal definition of the label. In practice, a brand could use this label whether it is true or not.
Again, in practice, the label is usually used to indicate that the final product has not been tested on animals. However, this does no...
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