Labels.  Companies use the labels on products to bring our attention to something about their product that may make them better or different from their competitor's products.  In the beauty industry, sometimes the labels are misleading and you think you are getting benefits that might not really be important.

 Let's take a look at three common labels placed on beauty brands and find out if they are truly important.

Cruelty-Free

This moniker is meant to indicate that no animal testing has been done on the product.  However, the FDA has not approved a legal definition of the label.  In practice, a brand could use this label whether it is true or not.  

Again, in practice, the label is usually used to indicate that the final product has not been tested on animals.  However, this does no...

What Does It Mean to be CLEAN?

CLEAN makeup refers to a brand that is free of toxic ingredients.  Unfortunately, there are toxic ingredients hiding in some of our favorite makeup brands, which leave residues on our lids and lashes and lead to inflammation. 

These toxic ingredients are like anything else that you can think of being toxic, like eating food that is spoiled. If we eat toxic foods, our stomach would become inflamed and it would be toxic to our insides leading to inflammation, discomfort, and bloating.

What happens with toxic ingredients on the eyes?

When toxic ingredients come into contact with your eyes, they become red, swollen, watery, and irritated.  There are 26 ingredients, which are commonly found in makeup that need to be avoided on the eye.  You can download a lis...